Brand weekly · watches
Piaget Gains Ground as High-Profile Watch Designs Capture Collector Attention
The brand ranks highly among tracked watch brands over a ninety-day period, outperforming the category benchmark.
August 3, 2026
Brand Intelligence / Luxury Watches
Piaget Secondary Market
The Pricing Culture Piaget Index tracks changes to the average list price of Piaget watches on the leading online secondary marketplaces for luxury watches.
Market brief
Piaget is tracked here as a live luxury watches dossier: current index direction, recent Pricing Culture coverage, and related auction-result context in one place for advisors, dealers, collectors, and family-office teams.
Price signal updated Aug 15, 2026
- Latest index close
- $130.05
- 7D
- +0.08%
- 90D
- +14.30%
- 365D
- +53.80%
Dossier contents
Recent luxury watches auction results
The New York Watch Auction: XIV
Phillips / Watches
$75.8M
The Hong Kong Watch Auction: XXII
Phillips / Watches
$51.5M
The Geneva Watch Auction: XXIII
Phillips / Watches
$96.1M
Piaget News and Market Coverage