Brand Intelligence
Seized Exotic Cars Face Severe Liquidity Friction at Government Auctions
A seized McLaren Senna and Ferrari SF90 Stradale struggle to find buyers at customs sales despite steep price cuts, contrasting with highly curated manufacturer heritage programs.

Seized exotic cars offered through government auctions face severe liquidity friction, requiring steep price discounts to attract buyers compared to the highly controlled distribution channels of heritage manufacturer assets.
According to Road & Track, the Philippine Bureau of Customs slashed the minimum bid for a seized McLaren Senna from $1.6 million[1] to $1.35 million[1], representing a $250,000[1] discount, while also cutting the starting price of a Ferrari SF90 Stradale by 15 percent[1] after previous sales drew zero registered bidders. This fifth attempt to liquidate the illegally imported vehicles highlights the persistent difficulty public agencies face when trying to transact in the specialized high-end automotive sector.
The friction in government liquidations stems from several structural factors that contrast with traditional secondary market transactions. Public customs auctions typically lack the marketing reach, physical preparation, and custody documentation that collectors expect when buying high-value assets. Without manufacturer certification, pre-sale mechanical inspections, or clear title guarantees, buyers must price in substantial operational and administrative risks, which explains why these assets often remain unsold despite significant price reductions.
This lack of liquidity stands in stark contrast to the highly organized distribution of heritage assets managed directly by manufacturers and specialized dealers. Magneto Magazine reported that in 2026[2], specialist dealer Tom Hartley Jnr offered five historic Formula One cars directly from the McLaren Racing archive. This curated collection included a pair of 1991[2] MP4/6As driven by Ayrton Senna, a 2012[2] MP4/27A raced by Jenson Button, a 2021[2] MCL35M, and a 2023[2] MCL60 driven by Lando Norris.
By routing these historic assets through a trusted specialist partner and committing McLaren Racing technicians to prepare each car prior to handover, the manufacturer maintains tight control over its historical legacy and secondary market positioning. This level of direct factory involvement removes the provenance and mechanical uncertainties that paralyze government customs auctions, allowing heritage assets to command premium valuations from collectors who prioritize absolute authenticity and direct-from-source custody.
At the same time, the brand is actively managing its modern product lifecycle to protect its primary and secondary market dynamics. Autocar reported that McLaren is preparing for significant expansion under its new owner, the Abu Dhabi investment fund L'imad, which includes building a second factory in the United Kingdom and assembling its own engines in-house.[4] As part of this transition, the brand is retiring the 750S supercar to make way for a new naming convention.
Car and Driver confirmed that the successor to the 750S will be named the McL 820 and is scheduled to go on sale in 2027[3]. By establishing a clear, technologically superior successor and retiring older models, the manufacturer protects the residual value of its current fleet while creating structured demand for its next generation of supercars.
For participants in the high-end automotive sector, these parallel developments illustrate that the value of an exotic vehicle is not merely a function of its engineering, but of the ecosystem that supports its transaction. When that ecosystem is absent, as in the case of government customs seizures, even highly desirable supercars struggle to find liquidity. Conversely, when a manufacturer actively manages its heritage and future product pipelines, it reinforces the trust and transparency required to sustain long-term market demand.
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Sources
- 01
roadandtrack.com
Seized McLaren Senna, Ferrari SF90, Other High-End Cars Head to Government Auction for 5th TimeOct 27, 2026
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It doesn’t sound unusual at first: the Philippine Bureau of Customs (BOC) seized a fleet of nearly a dozen exotic and luxury cars, including a McLaren Senna and Ferrari SF90 Stradale , and now it wants to sell the collection at auction. There's just one problem: Nobody seems particularly interested in buying any of them. According to a report by Philippine news outlet Bilyonaryo , this is the fifth attempt by the government to auction the vehicles. And this time, officials have slashed the minimum bid prices in hopes of finally attracting buyers. The BOC originally seized the 11 luxury cars in question back in February 2025. An investigation into a Pasay City car dealer and another business in Parañaque found that vehicles worth a combined ₱1.4 billion, or roughly $22 million, were illegally imported. The BOC decided to auction the collection, but selling the cars has proven considerably more difficult than seizing them. The previous auction, held on March 27, was a complete bust. Not a single bidder registered, and none of the cars sold. Hoping to avoid a similar result, the BOC is slashing prices. The minimum bid for the Senna was previously ₱102.04 million, or roughly $1.6 million; now it’s ₱86.74 million, which is approximately $1.35 million. That's still a considerable amount of money, but it's also about a $250,000 discount. (Your local McLaren dealership is unlikely to g
- 02
magnetomagazine.com
Five historic McLaren F1 cars for sale driven by Senna, Button and NorrisOct 21, 2026
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Wednesday 21st October 2026 Words:Elliott Hughes | Photography: Tom Hartley Jnr Five McLarenFormula 1 cars spanning more than 30 years of the sport’s history have been put up for sale by UK-based specialist dealer Tom Hartley Jnr. Offered directly from McLaren Racing, the McLaren F1 cars for sale were driven by the likes ofAyrton Senna, Lando Norris and Jenson Button. The McLaren collection comprise a pair of 1991 MP4/6As, a 2012 MP4/27A, a 2021 MCL35M and a 2023 MCL60. Each of the cars has remained in McLaren’s possession since completing their final competitive outings. All five cars are being offered individually – with prices available upon application – and will be prepared by McLaren Racing technicians prior to handover. Powered by Honda’s naturally aspirated 3.5-litre V12, the MP4/6 helped McLaren secure the 1991 Constructors’ Championship and Ayrton Senna his third and final drivers’ title. Both examples offered by Tom Hartley Jnr were raced in period by Gerhard Berger, with chassis 04 finishing second behind Senna at the San Marino Grand Prix, where both McLaren drivers lapped the entire field. Chassis 07, meanwhile, claimed second place at the British Grand Prix. Senna also tested both cars. Bringing the collection into the 21st century is the MP4/27A raced by Jenson Button during the closing stages of the 2012 season. Powered by a naturally aspirated 2.4-litre Merced
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caranddriver.com
McLaren Confirms Next Supercar Will Be Called McL 820 and Have 809 HPOct 30, 2026
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McLaren has now confirmed that its next supercar will be called the McL 820. While we have very few details about the successor to the 750S , McLaren says “820” represents its metric horsepower, which converts to 809 mechanical hp. The new supercar will be revealed and go on sale sometime next year, and it’ll debut a new naming convention that starts with “McL.” Earlier this month, McLaren told the world that the 750S supercar will end production sometime next year. Naturally, we wondered what will come next. While there’s still a lot we have to learn, McLaren today confirmed the name of the successor to the 750S as well as its horsepower rating. The McL 820 will be McLaren’s next supercar. The name was initially teased on a giant kiwi statue (pictured below) that the automaker unveiled in central London, with its body wearing a camouflage wrap featuring the “McL 820” name. For anyone who is confused about why McLaren chose a flightless bird endemic to New Zealand as its mascot, the company’s founder, Bruce McLaren, is from that country and originally used the kiwi as a visual centerpiece for his racing team’s branding. See all results for used McLaren for sale near 43230 Like with McLaren’s previous model names, the numeric designation represents their output in metric horsepower (a.k.a. PS). That continues with the McL 820, with 820 PS converting to 809 mechanical horsepower.
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autocar.co.uk
'McL 820' – McLaren just dropped a big hint about its next supercarOct 29, 2026
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* Car Reviews * Latest car reviews * New car reviews * Used car reviews * Long-term tests * Top 10s: Best Cars on sale * Car News * Latest news * Podcasts * Advice * Opinions * Features * Videos * Awards * From the archive * Used cars * Used car home * Used car reviews * Used car deals * Electric * Electric cars home * Skoda electric | promoted * Best cars * Business * Company cars * Company car tax calculator * Company car advice * Offers * New cars for sale * Used car deals * Tyres * Gap Insurance * Warranty * What Car? Leasing * Sell your car * In-depth features * Expert opinions * Autocar Business news * Post comments on stories * Receive newsletters 1. McLaren › 2. McLaren 750S › 3. McL 820: McLaren hints at name and 809bhp for 750S successor Currently reading: McL 820: McLaren hints at name and 809bhp for 750S successor # McL 820: McLaren hints at name and 809bhp for 750S successor ## New supercar is due next year and is set to pack Ferrari 12Cilindri-rivalling power McLaren has hinted that the successor to its 750S V8 supercar, due next year, will be called the McL 820 – and pack almost as much power as Ferrari’s V12-engined12Cilindri. McLaren’s first new series-production car since being acquired by its new owner, Abu Dhabi investment fund L’imad, could also be the first to follow a new naming convention established by the limited-run McL 6GT – as suggested by the firm