Sample Weekly Brand Report / Ferrari
For professionals advising, valuing, sourcing, trading, or monitoring luxury and collectible assets.
Minor weekly consolidation in secondary market list prices [9]
Strong monthly momentum driven by high-profile summer events [9]
Solid annual appreciation reflecting sustained collector demand [9]
Pricing Culture Pro
Every weekly brand report and the complete professional archive.
View access optionsWhile the secondary market experienced a minor weekly consolidation of -0.27% [9], the long-term trajectory remains highly positive with a 365-day gain of +6.95% [9].
The secondary market for Ferrari vehicles showed a minor consolidation during the week ending July 19, 2026, with the Pricing Culture Ferrari Index registering a slight 7-day decline of -0.27% [9]. This short-term dip is a natural stabilization following a highly active early summer season. Over a broader horizon, the index demonstrates robust health, posting a 30-day gain of +3.11% and a 90-day increase of +2.97% [9]. On an annual basis, the index is up +6.95% [9], reflecting sustained collector appetite and the brand's unmatched pricing power. This continuous capital return program reinforces investor confidence, which directly spills over into the collector car market.
7-Day Index Change
-0.27%
Minor weekly consolidation in secondary market list prices [9]
Professional Access
Follow 29 watch, collector-car, and handbag brands with the complete weekly archive.
30-Day Index Change
+3.11%
Strong monthly momentum driven by high-profile summer events [9]
365-Day Index Change
+6.95%
Solid annual appreciation reflecting sustained collector demand [9]
7-Day Index Change
Minor weekly consolidation in secondary market list prices [9]
-0.27%
30-Day Index Change
Strong monthly momentum driven by high-profile summer events [9]
+3.11%
365-Day Index Change
Solid annual appreciation reflecting sustained collector demand [9]
+6.95%
Weekly development 2
At the 2026 Goodwood Festival of Speed, Ferrari executed dynamic debuts of the Ferrari Amalfi, 296 Speciale A, and 849 Testarossa, while keeping the ultra-exclusive Ferrari Luce restricted to a private hospitality area [2].
With no major public auction lots recorded in the dossier for the week of July 13 to July 19, 2026, focus shifts to dealership events and private channel activity. Retail networks are actively cultivating local collector communities to sustain demand.
Q2 2026 Financial Results Release
Official corporate announcement scheduled for July 30, 2026 [4]
2026-07-30
Ferrari Challenge Europe 2027 Season
Unveiling of the 2027 calendar at Portimão [7]
2027-01-01
North American activity remains highly localized with key events in Beverly Hills and Denver [8], while European operations focused heavily on the Ferrari Challenge at Portimão [7] and the Goodwood Festival of Speed in the UK [2].
Dealers are reporting steady interest in modern limited-run models. The dynamic debuts of the Amalfi and 296 Speciale A at Goodwood [2] have already triggered inquiries, while regional events like Piazza GranTurismo [8] help dealers maintain active waitlists and manage client expectations.
With ultra-exclusive models like the Ferrari Luce [2] kept behind closed doors, authentication and provenance verification through official Ferrari Classiche channels remain paramount for protecting collector capital.
While ownership costs remain high, the strong secondary market performance (+6.95% annually) [9] continues to offset depreciation, making modern Ferraris highly attractive compared to other luxury assets.
The Pricing Culture Ferrari Index tracks daily list prices of Ferrari models across leading online secondary marketplaces, calculating percentage changes over 7, 30, 90, and 365 days to provide a standardized benchmark for market health [9].