Watches · Brand weekly · Piaget
Piaget Hosts Styling Event in Singapore as Secondary Market Prices Hold Flat
The brand ranks 2nd of 15 watchmakers over the last quarter, outperforming the broader luxury watch benchmark despite longer-term declines.
Piaget focused on private client engagement this week, partnering with Tatler Singapore to host an exclusive watch and jewelry styling event, per Tatler Asia. The gathering showcased the brand's signature design aesthetic to high-net-worth collectors, emphasizing the styling versatility of its ultra-thin timepieces and high jewelry collections in the Southeast Asian market.
On the secondary market, Piaget held perfectly flat with a change_7d of 0.00% this week. Over the longer term, the brand ranks 2nd of 15 tracked watchmakers in ninety-day performance, with its 3.93% gain over that period easily outpacing the luxury watch benchmark's decline of -0.57%. This relative strength suggests that while the broader watch market faces headwinds, Piaget's specialized, jewelry-adjacent watch designs are maintaining a more resilient buyer base than utilitarian steel sports watches from rival brands.
Across 1,602 tracked listings on leading secondary marketplaces, average prices moved down -0.97% over the month. This short-term dip mirrors the brand's longer-term trajectory, with average prices down -0.95% over the past year.